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UX Tip #18 Keeping your participant motivated

Imagine you are a participant in a Usability Testing session. You are asked to complete several tasks on the prototype, but you miss most of them. Would you still try as hard as you did at the start of the session? You may believe you are unlikely to achieve any of them, and are probably unmotivated to complete the remaining tasks. However, in reality, we understand that the number of times an individual misses a task at the beginning of the session is completely independent of the how likely he or she will achieve the upcoming tasks. Therefore, it is important for us as UX researchers to remind the participants that the focus of the session is to test the prototype itself, rather than their ability to complete the task. Also, building rapport with the participant throughout the sessions helps to keep them fully engaged.