Successful WordPress landing pages arise from a detailed understanding of psychology and human behaviour, combined with best practice UX techniques and the technical knowledge required to effectively leverage them.
No two website optimisation consultants are alike. Not only may they interpret your requirements differently and offer a range of different solutions and processes, the results they’re able to achieve for you will vary as well.
I founded Sitback 14 years ago, and during that time I’ve seen an increase in the number of businesses that are focussed on building their websites to benefit their users and make them as accessible as possible.
Sitback works with NSW’s peak arts and disability organisation Accessible Arts and recently I was a panellist for one of their Accessing The Arts Group (ATAG) meet ups in Canberra. The topic was WCAG which is an important tool in improving digital inclusivity. For the sake of posterity, I've listed some of the key takeaways below.
Drupal 9 is coming: are you prepared?
Drupal 9 is almost here. This means an inevitable move from Drupal 7, and eventually Drupal 8, as support will no longer be available for either version from November 2021. Now this is important, in part due to the security issues that may occur if your CMS is not up to date, but also because especially in today’s climate, a fully functional website can take your business to the next level and have a huge impact on its success.
For those of you out there who work in software development, you will likely be well aware of the ongoing and often heated debate over Agile and Waterfall development methodologies. Which is best? Will one mean success where the other spells certain doom? And just what is the difference anyway?
The truth is, they’re both great when you play to their strengths, but you should always let the project determine which approach you take, rather than leading with the methodology. In particular, Agile is not a one-size-fits-all solution and instead should be tailored to fit the size and structure of the company you're working with.
To help you on your Agile journey, we’ve put together five essential tips for successful Agile web development. Ready? Let’s dive in.
Deliver exceptional user experiences by ensuring your digital services are simple, clear and fast.
Here at Sitback, we’ve worked with agencies on Human-Centred Design projects across all areas of Government, from DoE to ASIC, and one thing has become very clear. Departments who are truly focused on their customers are driven to deliver exceptional experiences. But simply wanting it isn’t enough. Fortunately, there are a number of techniques and concepts that, when applied correctly, will ensure that the digital services you deliver are simple, clear and fast, resulting in reduced customer complaints, increased customer satisfaction and improved departmental efficiency.
As a Marketing Professional, I was recently asked by an acquaintance back in the UK, "How do you choose the right Digital Agency to build a website? What should I look for and what questions should I be asking?"
Choosing a Digital Partner to build your website is an important decision. The result can consume a considerable portion of your annual Marketing budget, it can have a huge impact on customer perception of your brand, and it can help advance your career as a Digital Marketer.
While I don't pretend to have all the right answers, and a lot of the time the decision could well come down to going with whatever your gut tells you, I thought others out there might also find the advice interesting, since it doesn't centre on the considerations I often see mentioned.
But first, let me tell you a little story...
Sitback’s home-grown Drupal distribution sees early success
A reproducible deployment and release process is an essential tool in any development team. It reduces the all too real risk of human errors happening when releasing code.
By Daniel Simington
Everybody loves decorated text. It makes a heading or special point pop out and draws the eye to the points you're trying to get across.