UX Tip #82 First impression and perceived value

June 13 2017

A website with good usability alone is not enough to drive user engagement. Among other things, it’s also important to consider the perceived value of the website to the user. Perceived value is the... Read more »

UX Tip #81 Mobile ergonomics

June 07 2017

Research shows that people generally hold their phone in one-hand, using their thumb as the primary navigation tool. Therefore, it is essential to ensure your mobile design is catered, if not... Read more »

UX Tip #80 Crazy 8s: Generating design ideas and alternatives

May 30 2017

There is no one, correct, or definite solution to a problem. Therefore, when presenting your design solution to stakeholders, you need to be ready to answer this question: “Why is this design better... Read more »

UX Tip #79 Empathy in design

May 25 2017

Good design is an exercise in empathy with your users; only by understanding how they view and approach things, can you design products that make sense to them. Achieving this level of empathy... Read more »

UX Tip #78 The art of walking through personas and user journeys

May 22 2017

Personas and user journeys often excite stakeholders, as they are visually appealing and interesting to read. How can we ensure these important deliverables are presented in an efficient manner?... Read more »

UX Tip #77 Designing with white space in mind

May 17 2017

We have a natural tendency to fill interfaces with 'stuff', but empty (or white) space serves an important purpose in web design. White spaces help communicate the visual hierarchy of the elements in... Read more »

UX Tip #76 Sketching and visual storytelling

May 11 2017

Sketches are a great way to communicate abstract ideas. They can provide a ‘zoom out’ perspective of the entire user experience, or show a specific moment in the user journey of a particular persona.... Read more »

UX Tip #75 Confirming your password

May 09 2017

It has become relatively common to see online forms that ask you to write your password or email twice. The intention of double entry is to prevent errors. However, some users just simply copy and... Read more »

UX Tip #74 Progress bars

May 04 2017

Progress bars are a common UI design element to show users how far they are into completing a form or survey. They can help us meet one of Nielsen’s most common usability heuristics, “The system... Read more »

UX Tip #73 Pre-testing your surveys

May 03 2017

In user research, how you ask a question is always important, but it is especially critical in surveys. Once you send a survey, you can’t clarify or explain further any of the questions. Furthermore,... Read more »

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