UX Tip #99 Do you really need a mobile website?

January 19 2018

I can imagine that if I were to ask you this in person, the conversation would go something like this: Me: "Do you really need a mobile website?" You: "YES! Of course we do!" Me: "Why?" You: "Have... Read more »

UX Tip #98 Happiness in the micro-interactions

December 21 2017

While ensuring the information architecture, structure and other major building blocks of a website are optimised is extremely important, it’s also worthwhile to get the little details right as they... Read more »

UX Tip #97 Reducing no-shows by boosting participants’ intrinsic motivation

October 26 2017

In our last UX Tip #96 Increase user research participant attendance we looked at a few simple methods you can use to help increase attendance rates at your user experience research sessions, one of... Read more »

UX Tip #96 Increase user research participant attendance

October 19 2017

User Testing sessions are only as good as the users you're testing; if they don't show up at the right time, or worse still, if they don't show up at all, this can have real time and cost... Read more »

UX Tip #95 Touchscreen devices and ergonomics

October 06 2017

A good mobile design is not just about how easy tasks are to perform (i.e. usability), but also how comfortable it is to interact with (i.e. ergonomics). This is of particular importance for... Read more »

UX Tip #94 Design for cognitive styles

September 21 2017

User experience design is often concerned with helping users make the right decisions, both for them and your business. Understanding the cognitive style, or thinking style, of users can give us... Read more »

UX Tip #93 Well designed forms boost conversion rates

September 14 2017

Research has shown that when using web forms that follow usability best practice, users are almost twice as likely to submit with no errors on the first try (78% of submissions are successful on the... Read more »

UX Tip #92 How we use schemas to interpret & organise information

August 24 2017

What do you think of when you see the Apple logo? Does an iPhone, MacBook or iTunes come to mind? The natural tendency to associate the "Apple" logo with its products demonstrate our schema - a... Read more »

UX Tip #91 Let go of your fear and unleash creativity

August 21 2017

Creative people are often stereotyped as those who know how to draw, design or use certain types of software like the Adobe suite. However, the definition of creativity is much broader; it is defined... Read more »

UX Tip #90 Please, only one task at a time! Short term memory in UX

August 10 2017

People often refer to the magic number 7 when talking about short term memory. Early research into short-term memory reported most adults can store 5 - 9 items. However, as soon as we need to do... Read more »

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