Sitback Blog

Posts about:

User Experience Design

How User Experience Research Can Improve CDR & Open Banking Outcomes

If you could visit a website called savememoney.com—where you could securely log in and press a button to see places where you could save money—would you do it? 

What if you wanted to move accounts between banks, and all you had to do was press a button that would automatically check your credit history, approve you, transfer your money, and set up your new accounts?

While these opportunities don’t yet exist, they’re aligned with the vision of Open Banking under the Consumer Data Right (CDR) in Australia. Although consumer awareness of Open Banking is currently limited, individual organisations across sectors have a great opportunity to get in at the ground floor with new marketing strategies and technology by building on a strong foundation of user experience (UX) research.

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Introducing Paul Taylor - An Interview with Sitback's new XD Director

The Experience Design team at Sitback is at the beginning of an exciting new period of development. While already well respected amongst clients and partners for the quality of work and depth of research, this new chapter in the company's evolution will see appreciable growth, both in terms of capacity, and also the range of value-based services on offer.

Spearheading this change is our new Experience Design Director, Paul Taylor. I sat down with Paul for a conversation about his background, what benefits he brings for Sitback's clients, and a glimpse at his vision for the future of UX and experience design.

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Case Study: DPIE Threatened Species Remote Workshops

If you read our previous article regarding our learnings from remote workshops, then you will know that Sitback has been running all of our stakeholder workshops online for the last year across a number of clients, one of which was The NSW Department of Planning, Industry and Environment (DPIE). Building on our last article, this time we will take a deep dive into the remote workshops we conducted with DPIE for their “Threatened Species” project, as well as our approach to running both the requirements gathering and co-design workshops.

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How to Improve Your Customer Experience with Psychology-Based UX Design Principles

In 2000, the average human attention span was about 12 seconds long, according to Microsoft data. By 2013, it had decreased to eight seconds, and it’s continued to fall ever since. So when you consider that — by some estimates — the average attention span of a goldfish is nine seconds, we're actually doing worse than goldfish these days. 

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Digital inclusivity: what is WCAG & why should my website be compliant?

I founded Sitback 14 years ago, and during that time I’ve seen an increase in the number of businesses that are focussed on building their websites to benefit their users and make them as accessible as possible.

Sitback works with NSW’s peak arts and disability organisation Accessible Arts and recently I was a panellist for one of their Accessing The Arts Group (ATAG) meet ups in Canberra. The topic was WCAG which is an important tool in improving digital inclusivity. For the sake of posterity, I've listed some of the key takeaways below.

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