Sitback Blog

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Support & Optimisation

How to Improve Your Customer Experience with Psychology-Based UX Design Principles

In 2000, the average human attention span was about 12 seconds long, according to Microsoft data. By 2013, it had decreased to eight seconds, and it’s continued to fall ever since. So when you consider that — by some estimates — the average attention span of a goldfish is nine seconds, we're actually doing worse than goldfish these days. 

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Tagged with: Support & Optimisation

How to start a Disaster Recovery Plan for your website

“Why do websites fail, Sir?”

“So that we can learn to back them up”

I’m pretty sure that’s what Alfred meant to say in the now famous scene from Batman Begins.

Most modern organisations view their website as their primary marketing channel. When your entire marketing, lead generation and customer engagement platform is digital – you can’t afford for it to be insecure, unstable, unresponsive, or worse still, offline.

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